Quick facts about this audience...
- 61% are employed full time.
- 61% have some college education or more.
- 63% are married.
- 83% use coupons.
- The daily Star reaches more than 330,000 office supply shoppers while the Sunday Star reaches more than 481,000.
- 12% own a home office.
- 78% access the Internet each month.
- 84% own a computer. -61% bought a gift card in the past year.
Office Supplies
With nearly 800,000 shopping at an office supply store across Central Indiana last year, the potential remains high among this growing industry. As more area residents are creating home offices, they need all their supplies for working efficiently. Listing your products in The Star is a sure-fire way of reaching the thousands either responsible for purchasing office items or stocking up for working at home.
