Quick facts about this audience...
- 8 of 10 used the Internet in the past 30 days.
- Jewelry shoppers are 31% more likely than the average market adults to have purchased gift cards.
- 56% more likely to attend the symphony / live theatre.
- $30.3 Million was spent in central Indiana on costume jewelry last year; Indy Star readers contributed 72% of that spending.
- $94.1 Million was spent in central Indiana on fine jewelry last year; Indy Star readers contributed to 82% of that spending.
- The jewelry industry is redesigning itself in response to such external forces such as technology, competition and changing demographics.
Jewelry
From Valentine's Day to a special anniversary, nothing makes more of a lasting impression than the gift of jewelry. Each year, millions are spent in Central Indiana on jewelry, from fine diamonds to casual earrings and necklaces. By advertising in The Star, you are reaching more high-end consumers likely to make jewelry purchases than any other media outlet.
Top-performing products
Advertise in these Star Media products to connect with potential customers.
Carmel Magazine
Monthly publication mailed to affluent households in Carmel ZIP codes in Hamiliton County.
Fishers Geist Magazine
Bi-Monthly publication mailed to affluent households and families in north Marion and Hamilton counties.
Hendricks County Magazine
Hendricks County Magazine is a bi-monthly publication that delivers information and articles about local culture and activities.
StarDirect
From sophisticated marketing analysis and list generation to cost-effective design and mail services, StarDirect can handle all aspects of your direct mail campaign.