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The Star provides local and regional information as well as stories covering worldwide events. It is the main news vehicle for Indianapolis and surrounding communities, delivering pertinent news and human interest stories through its varied sections. Advertisers can reach the entire market, or segments of that market, through these sections or through one of The Star's zoned publications.


  • 81% of Daily Star readers are homeowners and 61% have some college education.
  • 62% of Daily Star readers are married.
  • 81% are coupon users.
  • In the past three months, 54% of Daily Star readers have attended the movies and 86% have shopped for clothing, while in the past week 83% have eaten at a restaurant.

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