Quick facts about this audience...
- 21% more likely to pay $25K+ for next vehicle.
- Star readers are 15% more likely than the average market adult to buy a second home.
- 77.1% own a computer.
- 71.3% accessed the Internet in the past 30 days.
- 61,796 plan to purchase a home in the next 12 months in central Indiana.
- Real-estate agents recognize the power of the Internet and the fact that homebuyers are doing more research on homes online. They are increasing their use of Internet technologies to sell homes.
Real Estate
Buying and selling a home is no easy task. That is why so many look to real estate agents to help them get the most profit out of their home, or the best amenities when on the buying side. Each week, more home owners and prospective owners look to The Star to read about the housing market. By placing your real estate message in The Star, you reach more prospects than any other advertisement vehicle.
Top-performing products
Advertise in these Star Media products to connect with potential customers.
Homescape
Each Sunday, Homescape brings agents, builders, buyers and sellers together for the most complete listing of area homes.
Saturday Home and Garden
The Star's Saturday Home & Garden section provides the latest decorating trends as well as tips for fixing a household problem.
Apartments.com
Featuring apartments in Boone, Hamilton, Hancock, Hendricks, Johnson, Marion, Morgan and Shelby counties.
Daily Classifieds
Linking buyers to sellers each day, The Star's Daily Classifieds are central Indiana's largest marketplace.