Quick facts about this audience...
- 32,767 central Indiana adults have had plastic surgery in the past 3 years.
- Cosmetic surgery clients regularly use professional services such as stockbrokers, travel agents, financial planners, and funeral planners.
- In 2005, doctors performed nearly 11.5 million cosmetic procedures in the United States.
- Cosmetic procedures totaled $12.4 billion in 2005, breaking down to $8.2 billion for surgical procedures and $4.2 billion for non-surgical in 2004.
- While this market does not include reconstructive surgery, crossovers between reconstructive and cosmetic surgery occur frequently. Many procedures are both reconstructive and cosmetic simultaneously.
Cosmetic Surgery
No longer taboo, the American culture has come to embrace cosmetic surgery as a way to both improves appearance and self-esteem. The industry is continuing to boom at a phenomenal rate, with over 32,000 in Central Indiana alone opting for plastic surgery in the past three years. With products targeted at the affluent, The Star helps providers reach the most likely cosmetic surgery candidates.
Top-performing products
Advertise in these Star Media products to connect with potential customers.
Carmel Magazine
Monthly publication mailed to affluent households in Carmel ZIP codes in Hamiliton County.
The Carmel Star
The Carmel Star reaches this sophisticated and intellectual city every day.
Fishers Geist Magazine
Bi-Monthly publication mailed to affluent households and families in north Marion and Hamilton counties.
IndyMoms Magazine
Due to the overwhelming success of IndyMoms.com, The Star created a print edition that's targeted to busy moms throughout Central Indiana.